Serapio Construye
Serapio is a brand built to express the strength of a family legacy through a firm, current, and meaningful image. The project honors its founder while transmitting a way of building based on work, trust, and respect for roots.
- Identity
Narrative proposal
Every element of the identity feeds the same idea: the shield speaks of legacy and shelter, the figure of the founder brings humanity and vision, and the typography carries solidity and character. The word Construye (Builds) brings the brand into the present, reaffirming that this isn’t just an inherited story but an action that continues.