Freak Models
An anti-model agency that turned difference into its capital. We designed its brand and a platform to organize, surface, and connect talent outside the mold with campaigns, castings, and productions.
- Identity
- Web App
Brand
Freak Models’s identity starts from a typeface with Victorian echoes, tied to the birth of the poster and the aesthetic of the early circus. On top of that base we built an intense, contemporary visual proposal where color recovers the brightness, energy, and certain excess of the ’80s pop universe. The brand finds a crossroads between vintage and current — with a strong, theatrical, memorable presence.
Track record
The agency has a history backed by its presence in the media and its impact on the industry. Different articles and features reflect how it managed to introduce new perspectives on talent, positioning itself as a reference in the search for profiles outside the conventional.
Web
A web app to register, organize, and manage talent in a simple, professional way. Each profile can be self-managed: upload images, add key data, and become available in a filterable grid by attributes — ideal for castings, campaigns, events, or shoots. The platform includes admin approval, direct communication with talent, view counter, and special validations for minors.
freakmodels.com.ar
